multifamily real estate
LeaseLift: Unlock the Renewal Moment
Transform your lease lifecycle and build stronger communities by making each decision strategic at the moment when it matters most, when tenants are renewing.
Use information you have
to generate information you don't have
Measure how properties and even individual leases are performing across your entire portfolio and make sure your organization is not falling behind on important metrics.
Stay Ahead of Churn
Identify your best leases at risk of churning, take proactive measures and increase lease renewal rates by 10-15%.
Maximize Rental Income
Set competitive rent prices that attract reliable residents and reduce vacancy periods, leading to a 5-7% increase in revenue.
Immediate ROI
Understand your options and their direct impact on revenue. Works with RealPage, Yardi, AppFolio, Entrata and more.
customer segmentation
Identify which factors drive the most stability and long-term value in your portfolio
Determine which properties, unit types and segments are contributing the most to resident stability and satisfaction. Discover patterns that predict turnover and make more consistent renewal offer decisions.
predictive analysis
Find out when units are predicted to turn and what incentives make residents stay
Use predictive analytics to identify residents at risk of moving out and implement targeted strategies to effectively encourage renewals across different segments. Proactively address resident needs and reduce vacancy rates.
tenant screening
Help residents with a non-traditional financial background find a home faster
Stop turning away great applicants with non-traditional financial backgrounds and reduce the need for unnecessary showings while maintaining a low risk profile. Use risk models designed specifically for the multifamily industry to improve efficiency and make an impact in your communities.
risk management
Protect your portfolio with LeaseLift's next-generation tenant underwriting technology
Use a more accurate risk model to assess applicants instead of credit scores. By focusing on rent-specific factors, LeaseLift reduces risk exposure and helps property owners and operators approve reliable tenants faster, even those with low credit scores. Backed by an institutional-level rent guarantee, organizations can trust LeaseLift to go above and beyond to protect their portfolio.
What You Will Learn
Make data-informed decisions critical for maximizing revenue
Who are your best residents and how can you retain and attract more of them? What drives high-value residents to move out and how can you increase renewals? Answer these and many more critical questions with LeaseLift.
Talk To An Expert
Whether you are looking for a demo or to discuss tenant optimization strategies, our team is here to help.
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Tenant Segmentation
Insight
LeaseLift's advanced analytics platform can help you cluster tenants into segments based on characteristics such as income level, family status, lease renewal history, and usage of amenities. This segmentation helps in understanding which types of tenants are more likely to stay longer and provide higher lifetime value.
Actions
Optimize Lease Terms Based on Unit Performance: Adjust lease terms (e.g., duration, rent escalations) for units that are consistently occupied by high-TLV tenants. Consider offering longer lease terms with moderate rent increases to secure long-term occupancy.
Tailor Communication and Engagement Strategies: Develop customized communication strategies for different tenant segments, such as offering upgraded amenities, loyalty programs, community events for families or professional networking receptions for young professionals.
Outcomes
Properties that align lease terms with tenant preferences have seen a 5-10% increase in tenant satisfaction and a corresponding increase in renewal rates.
Properties that have tailored their engagement efforts have seen a 15-20% increase in tenant satisfaction and community engagement, leading to higher retention rates .
predictive analytics
Insight
LeaseLift's proprietary Artificial Intelligence (AI) technology uses historical data to forecast future tenant behaviors and trends. By applying predictive models similar to those in the financial industry to the data collected from property management systems, it is possible to anticipate which tenants are most likely to renew their leases, which are at risk of leaving, and what factors influence these outcomes.
Actions
Offer Lease Renewal Incentives to High-Value Tenants: Use predictive analytics to identify high-value tenants likely to churn and offer them tailored incentives, such as rent discounts, upgraded amenities, loyalty programs or flexible lease terms.
Adjust Rent Pricing Strategically: Use data on tenant demographics and unit performance to set rent prices that maximize occupancy without sacrificing revenue. For example, offer slight discounts for units that typically have higher turnover.
Improve Maintenance Response Times: Analyze maintenance request data to identify areas where response times can be improved. Implement technology or staffing changes to address these issues more quickly.
Streamline Vacancy Filling Process: Use insights from the time-to-fill vacancy metric to optimize leasing processes, such as automating the application process or improving property listings.
Outcomes
Property owners offering targeted renewal incentives have experienced a 10-15% decrease in turnover rates, leading to reduced vacancy costs and higher occupancy rates.
Strategic rent adjustments based on tenant data have led to an average occupancy rate increase of 5-7% while maintaining or increasing overall revenue.
Faster maintenance response times have been linked to a 10% increase in tenant satisfaction, which correlates with higher lease renewal rates and reduced turnover.
Properties that have streamlined their leasing processes have reduced vacancy periods by 20-25%, significantly lowering the financial impact of empty units.
marketing optimization
Insight
LeaseLift combines powerful analytical tools such as Customer Lifetime Value (CLV), Cohort Analysis, and Customer Segmentation to turn deep data analysis into precise marketing strategies, ensuring your campaigns are not only optimized for conversion, but more effective and aligned with high-value customer segments.
Actions
Focus Marketing on High-Value Segments: Target marketing efforts toward segments that have shown higher Customer Lifetime Value (CLV).
Empower Your Marketing Agency: Generate tailored audiences, enabling your marketing agency to optimize spend on more effective campaigns.
Outcomes
Our clients that have implemented targeted marketing based on tenant segmentation have seen a 15-20% increase in lease renewals and a reduction in marketing costs due to more efficient targeting.
Properties that have tailored their engagement efforts have seen a 15-20% increase in tenant satisfaction and community engagement, leading to higher retention rates .
tenant screening
Insight
LeaseLift's decision engine was made specifically for the multifamily industry, focusing on historical tenant data, such as payment history, lease renewals, and tenant behaviors, to help protect properties from risky applicants while focusing on qualified residents who may be turned away by other scoring models.
Actions
Mitigate Financial Risks: Leverage our 3-month rent guarantee to confidently approve tenants, knowing that your cash flow is protected at scale even in cases of default.
Mitigate Approval and Renting Process Risks: Reduce risk exposure with a proprietary scoring model dedicated to the rental industry, predicting applicant risk better than other industry metrics like rent-to-income ratio, prior evictions and prior bankruptcies.
Streamline Tenant Selection: Use our scoring model to reduce the number of showings needed, which saves time and resources, and allows for faster occupancy.
Outcomes
Properties that implemented predictive analytics in tenant screening reported a 20-25% reduction in delinquency and eviction rates.
Landlords who use advanced tenant screening have seen vacancy periods reduced by up to 30%, leading to increased revenue stability.
Streamlined tenant selection processes have resulted in occupancy times improving by 15-20%, according to industry reports.
how it works
Customer Data Intelligence For Multifamily Real Estate
LeaseLift is transforming the way multifamily property owners and managers operate. In an industry where data is abundant but actionable insights are rare, LeaseLift steps in as a cutting-edge data analytics platform designed to optimize tenant retention and enhance overall property performance."With LeaseLift, we’re giving you all the resident information your current system just doesn’t provide. It’s like having your own team of resident data analysts right at your fingertips. And because everything is actionable, LeaseLift makes it easy to find those quick wins." — Phil Roselli, Founder and CEO of LeaseLift
Why LeaseLift?
LeaseLift identifies which units and tenant segments generate the highest Customer Lifetime Value (CLV). This precision enables property managers to focus their resources on high-value tenants, ultimately driving higher occupancy rates and increasing revenue by up to 5-7%.
what you will learn
Who are my most valuable tenants, and how can I attract more of them?
By calculating Tenant Lifetime Value (TLV), you can identify the characteristics of high-value tenants and focus on attracting and retaining similar profiles.
How can I target my marketing efforts to attract tenants who are more likely to stay long-term?
Leverage tenant demographic and behavior data to create targeted marketing campaigns that resonate with high-value tenant segments, driving higher retention from the start.
What drives tenants to renew their leases, and how can I increase my renewal rates?
Analyze lease renewal rates across different unit types, demographics, and engagement levels to understand the key drivers of lease renewals.
Which units are at the highest risk of vacancy, and what can I do to prevent turnover?
Predict turnover risks by evaluating tenant behavior, payment patterns, and satisfaction levels to take proactive measures that reduce vacancy rates.
Which incentives or offers have the highest impact on tenant retention?
Test and track the effectiveness of different retention strategies, such as lease incentives or service improvements, to find the most cost-effective approaches.
How does tenant satisfaction correlate with retention rates?
Although direct survey data might not be available, indirect indicators like maintenance request resolution times and tenant engagement can be analyzed to infer satisfaction levels and their impact on renewals.