multifamily real estate

LeaseLift TeRM™: Turn Your Data Into Actionable Insights

Use advanced analytical tools from the financial industry like Customer Lifetime Value (CLV), Cohort Analysis, and Segmentation to gain deep insights into your data. Use these insights to develop actionable strategies that increase occupancy rates, maximize revenue per unit and build stable multifamily communities.

ai-powered

Use Artificial Intelligence (AI) to understand your next steps and their direct impact on revenue

Easily find new revenue by optimizing acquisition and retention strategies with LeaseLift


Stay Ahead of Churn

Identify your best tenants at risk of churning, take proactive measures and increase lease renewal rates by 10-15%.


Maximize Rental Income

Set competitive rent prices that attract high-value tenants and reduce vacancy periods, leading to a 5-7% increase in revenue.


Immediate ROI

LeaseLift adds more depth to the data you already have. Integrations with RealPage, Yardi, AppFolio, and Entrata are coming soon.

tenant segmentation

Identify which units and segments drive Customer Lifetime Value (CLV)

Determine which types of units and factors contribute the most to long-term tenant satisfaction and profitability. Discover patterns that predict turnover and develop proactive measures to retain high-value residents.

predictive analysis

Find out when units are predicted to turn and what incentives will make tenants stay

Use predictive analytics to identify tenants at risk of moving out and implement targeted strategies to encourage renewals. Whether it’s offering incentives or developing tailored engagement strategies, you can proactively address tenant needs and reduce vacancy rates.

tenant screening

Help residents with a non-traditional financial background find a home faster

Stop turning away great residents with non-traditional financial backgrounds and start approving qualified residents faster. Reduce the need for multiple showings while maintaining a low risk profile. Use technology designed specifically for the multifamily industry to improve outcomes while also making an impact in your communities.

risk management

Unlock our exclusive 3-month rent guarantee and protect your portfolio with LeaseLift's next-generation tenant screening

Our proprietary tenant scoring model is designed for the rental industry, offering a more accurate way to assess applicants than traditional credit scores. By focusing on rent-specific factors, it reduces risk exposure and helps property owners and operators approve reliable tenants faster, even those with low credit scores. Backed by an institutional-level rent guarantee, organizations can trust LeaseLift to protect their portfolio when switching to our revolutionary tenant underwriting platform.

What You Will Learn

Answer key questions and make informed decisions that are critical for maximizing revenue

How can I identify and attract my best tenants, increase renewals with effective incentives, and optimize marketing?

Talk To An Expert

Whether you are looking for a demo or to discuss tenant optimization strategies, our team is here to help.

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Tenant Segmentation

Insight

LeaseLift's advanced analytics platform can help you cluster tenants into segments based on characteristics such as income level, family status, lease renewal history, and usage of amenities. This segmentation helps in understanding which types of tenants are more likely to stay longer and provide higher lifetime value.

Actions

  • Optimize Lease Terms Based on Unit Performance: Adjust lease terms (e.g., duration, rent escalations) for units that are consistently occupied by high-TLV tenants. Consider offering longer lease terms with moderate rent increases to secure long-term occupancy.

  • Tailor Communication and Engagement Strategies: Develop customized communication strategies for different tenant segments, such as offering upgraded amenities, loyalty programs, community events for families or professional networking receptions for young professionals.

Outcomes

  • Properties that align lease terms with tenant preferences have seen a 5-10% increase in tenant satisfaction and a corresponding increase in renewal rates.

  • Properties that have tailored their engagement efforts have seen a 15-20% increase in tenant satisfaction and community engagement, leading to higher retention rates .

predictive analytics

Insight

LeaseLift's proprietary Artificial Intelligence (AI) technology uses historical data to forecast future tenant behaviors and trends. By applying predictive models similar to those in the financial industry to the data collected from property management systems, it is possible to anticipate which tenants are most likely to renew their leases, which are at risk of leaving, and what factors influence these outcomes.

Actions

  • Offer Lease Renewal Incentives to High-Value Tenants: Use predictive analytics to identify high-value tenants likely to churn and offer them tailored incentives, such as rent discounts, upgraded amenities, loyalty programs or flexible lease terms.

  • Adjust Rent Pricing Strategically: Use data on tenant demographics and unit performance to set rent prices that maximize occupancy without sacrificing revenue. For example, offer slight discounts for units that typically have higher turnover.

  • Improve Maintenance Response Times: Analyze maintenance request data to identify areas where response times can be improved. Implement technology or staffing changes to address these issues more quickly.

  • Streamline Vacancy Filling Process: Use insights from the time-to-fill vacancy metric to optimize leasing processes, such as automating the application process or improving property listings.

Outcomes

  • Property owners offering targeted renewal incentives have experienced a 10-15% decrease in turnover rates, leading to reduced vacancy costs and higher occupancy rates.

  • Strategic rent adjustments based on tenant data have led to an average occupancy rate increase of 5-7% while maintaining or increasing overall revenue.

  • Faster maintenance response times have been linked to a 10% increase in tenant satisfaction, which correlates with higher lease renewal rates and reduced turnover.

  • Properties that have streamlined their leasing processes have reduced vacancy periods by 20-25%, significantly lowering the financial impact of empty units.

marketing optimization

Insight

LeaseLift combines powerful analytical tools such as Tenant Lifetime Value (TLV), Cohort Analysis, and Tenant Segmentation to turn deep data analysis into precise marketing strategies, ensuring your campaigns are not only optimized for conversion, but more effective and aligned with the tenants who bring the most value to your properties.

Actions

  • Focus Marketing on High-Value Tenant Profiles: Target marketing efforts toward demographics that have shown higher Tenant Lifetime Value (TLV).

  • Empower Your Marketing Agency: Generate synced audiences tailored for platforms like TikTok and Instagram, allowing your marketing agency to target and attract higher-value tenants directly through social media and syndication websites.

Outcomes

  • Our clients that have implemented targeted marketing based on tenant segmentation have seen a 15-20% increase in lease renewals and a reduction in marketing costs due to more efficient targeting.

  • Properties that have tailored their engagement efforts have seen a 15-20% increase in tenant satisfaction and community engagement, leading to higher retention rates .

tenant screening

Insight

LeaseLift's decision engine was made specifically for the multifamily industry, focusing on historical tenant data, such as payment history, lease renewals, and tenant behaviors, to help protect properties from risky applicants while focusing on qualified residents who may be turned away by other scoring models.

Actions

  • Mitigate Financial Risks: Leverage the 3-month rent guarantee to confidently approve tenants, knowing that your cash flow is protected at scale even in cases of default.

  • Mitigate Approval and Renting Process Risks: Reduce risk exposure with a proprietary scoring model dedicated to the rental industry, predicting applicant risk better than other industry metrics like rent-to-income ratio, prior evictions and prior bankruptcies.

  • Streamline Tenant Selection: Use our scoring model to reduce the number of showings needed, which saves time and resources, and allows for faster occupancy.

Outcomes

  • Properties that implemented predictive analytics in tenant screening reported a 20-25% reduction in delinquency and eviction rates.

  • Landlords who use advanced tenant screening have seen vacancy periods reduced by up to 30%, leading to increased revenue stability.

  • Streamlined tenant selection processes have resulted in occupancy times improving by 15-20%, according to industry reports.

how it works

LeaseLift: The Tenant Intelligence Platform For Multifamily Real Estate

LeaseLift is transforming the way multifamily property owners and managers operate. In an industry where data is abundant but actionable insights are rare, LeaseLift steps in as a cutting-edge data analytics platform designed to maximize revenue, optimize tenant retention, and enhance overall property performance."LeaseLift delivers faster occupancy, reduced risk, and consistent revenue, all with the peace of mind that comes from knowing we stand behind every tenant we approve." — Phil Roselli, Founder of LeaseLift

Why We're Different

  1. Data-Driven Insights for Maximum ROI: LeaseLift identifies which units and tenant segments generate the highest Tenant Lifetime Value (TLV). This precision enables property managers to focus their resources on high-value tenants, ultimately driving higher occupancy rates and increasing revenue by up to 5-7%.

  2. Proactive Retention Strategies: Our platform doesn’t just flag potential issues—it predicts them. By analyzing tenant behavior, LeaseLift can forecast which tenants are at risk of churning and suggest tailored retention strategies. This proactive approach has been shown to reduce churn by up to 25% and boost lease renewals by 10-15%, significantly cutting turnover costs.

  3. Targeted Tenant Acquisition: LeaseLift empowers landlords to attract better tenants through data-driven marketing strategies. By understanding what makes high-value tenants stay, our platform helps landlords create outreach campaigns that resonate with their ideal profiles, leading to longer tenancies and stronger community ties.

  4. Risk-Free Tenant Screening with Guaranteed Rent: LeaseLift puts skin in the game with our cutting-edge tenant screening technology. We don’t just approve high-quality tenants faster, reducing the need for multiple showings—we back it up with a 3-month rent guarantee, ensuring your cash flow remains steady and secure.

Our Purpose

what you will learn

Who are my most valuable tenants, and how can I attract more of them?

By calculating Tenant Lifetime Value (TLV), you can identify the characteristics of high-value tenants and focus on attracting and retaining similar profiles.

How can I target my marketing efforts to attract tenants who are more likely to stay long-term?

Leverage tenant demographic and behavior data to create targeted marketing campaigns that resonate with high-value tenant segments, driving higher retention from the start.

What drives tenants to renew their leases, and how can I increase my renewal rates?

Analyze lease renewal rates across different unit types, demographics, and engagement levels to understand the key drivers of lease renewals.

Which units are at the highest risk of vacancy, and what can I do to prevent turnover?

Predict turnover risks by evaluating tenant behavior, payment patterns, and satisfaction levels to take proactive measures that reduce vacancy rates.

Which incentives or offers have the highest impact on tenant retention?

Test and track the effectiveness of different retention strategies, such as lease incentives or service improvements, to find the most cost-effective approaches.

How does tenant satisfaction correlate with retention rates?

Although direct survey data might not be available, indirect indicators like maintenance request resolution times and tenant engagement can be analyzed to infer satisfaction levels and their impact on renewals.